The “Great” Pink Tax

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Pink taxes: the extra money women spend for similar products or services that are applied to men as well. We already know that there is a gap between how much women make and how much men make ($0.77 per $1 a man makes), but what we are blindly missing is how much more money women are paying for daily necessities that men could use as well.

According to “Listen Money Matters” (www.listenmoneymatters.com), women are paying more than men on similar products 42% of the time. This rounds up to about $1,300 more per year.  Drugstore products, such as razors, are the main offenders of this dilemma. “Consumer Reports surveyed drugstore products and found that women’s design of the same product can cost up to 50% more than men’s,” says CNN Money.

The only differences between men and women’s products is the color and fragrance. Usually, men’s products would be either navy blue or black, while women’s would be light purple or pink. In addition, men’s goods have a different scent than women’s. Besides that, the products are exactly the same. 

Adding on, there is also a gender variation in the most peculiar item, buttoned shirts. “Men have shirts with buttons on the right, which is taxed a couple percentages less than women’s shirts with buttons on the left,” explains CNN Money. For such a small difference, this is one of the biggest indications of gender-based pricing. 

Have you thought about how women in the lower income bracket are affected by this? While providing for a family on a minimum wage job, they have to get menstrual products for themselves and potential daughters. Even though men do not have to buy these products, there is still the infamous pink tax on them. It depends how much the tax is in each U.S. state. 

Although this matter is not on the radar of most people, some states have set up state laws for this gender discrimination. In 1995, California was the first state to ban gender-based pricing differentiations for services. Following them, New York placed a similar law in 1998, prohibiting gender-formed pricing and for entrepreneurs to explain why similar goods for different genders are priced distinctively.  If you would like to help abolish the pink tax in your state, go to https://axthepinktax.com to find ways you can help.

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